Virgin inks distribution deal with American Wireless

There’s not a whole lot to talk about with this deal. It’s pretty straightforward — that is, Virgin’s plans aren’t changing, nor are their prices. So let’s get some cookie-cutter quotes from the involved parties:

“At American Wireless, we strive to bring customers outstanding products and services and Virgin Mobile USA’s customer satisfaction ratings speak for themselves,” said Bill Bourke, Vice President of Sales for American Wireless. “The prepaid wireless market has become very competitive and customer satisfaction is a key differentiator. We believe the addition of Virgin Mobile USA to our line-up of wireless prepaid products is a big win for our dealers and customers.” “As one of the largest wireless master agents in the U.S., American Wireless is poised to bring Virgin Mobile USA’s no annual contract services and products to an even larger customer base. We are excited about this new partnership with American Wireless and are confident that our value proposition will be a great fit for their customers,” said Joel Silverman, Vice President, Sales, Virgin Mobile USA.

I’ll reiterate that with the U.S. economy sinking, prepaid will become a more viable option for people who either cannot pass a credit check, or who don’t want to commit to a two-year contract when economic conditions could shift at any time. So customer satisfaction will play a large role in which carrier people choose. Because if they’re not satisfied with one carrier, they can just go out and spend $30 on a starter kit with another. You may be reading that line quite often over the next few months.]]>