Virgin pushes Sugar Mama to Facebook

incentive based mobile advertising, no one does it better than Virgin Mobile’s Sugar Mama. The deal is simple: You look at ads, respond to text messages, and fill out surveys, and Virgin gives you free minutes. It works great for younger folks who want to cut down on their monthly bills. Virgin has extended Sugar Mama’s reach, as they have launched a Facebook application. The premise is what you’d expect from a Sugar Mama/Facebook offering. You download the Fund My Phone application, and display up to five ads. When your friends view your ads, you’re rewarded with minutes. You get six minutes for the first four views, and then one minute for each four views after that. It’s just one more way kids are making cell phone service affordable. ]]>