Cricket’s Greg Lund at CTIA, I asked him about ways Cricket could expand given their limited network coverage. After all, it’s not like a company can just go out and buy spectrum (if they could, there’d be a lot more competition in the wireless space). He told me that beyond finishing the rollouts of their remaining AWS markets, that they’d get creative in how they expand business. Yesterday we heard one example. Cricket will be the third carrier to offer service on Chicago’s subway service. The agreement will last 10 years and will allow Cricket to offer services across Chicago’s 11.4 mile system. They join Verizon Wireless and U.S. Cellular as underground service providers. The Chicago Transit Authority has plans to sign up more carriers, thereby allowing more customers to access their cell phones while commuting. ]]>
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