Advertisers won't quit: billions and billions to be spent on mobile advertising
June 6, 2007/
advertising text messages (though you probably won’t be able to get rid of these). Just what we all need: more spam. It seems to us that there have to be better ways to spend advertising and marketing dollars. Interruption marketing is a proven nuisance. We can change the channel during TV commercials. Likewise, we can just ignore the 30-second commercial that advertisers think they’re forcing you to watch before Internet videos. Regarding text message advertising, we don’t know about you, but we’d be far more inclined to purposely not buy a product that was advertised to us in that manner. It just seems rude, you know? [BusinessWire] [mocoNews]]]>
Posted in Mobile Advertising