“The model proved to be too ambitious and perhaps ahead of its time on the U.S. market,” [former Sonopia employee Tapio] Anttila says.Well, it appears they had their employees buying into the idea. Too ambitious for sure. Ahead of its time? That remains to be seen. From Antttila’s further comments, it appears that the scant subscribers to Sonopia will be able to continue their service through Verizon Wireless, the company from which Sonopia bought wholesale minutes for resale. It’s not an easy road for MVNOs nowadays. I still think the model can work, but it takes a bit more than a vision and some venture capital.]]>
Posted in MVNO