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Highlights include:
Neither Cricket nor MetroPCS fared well in the third quarter. Both carriers saw churn rates shoot up, which is never good news for a prepaid carrier. It means people are flocking elsewhere, and if they sign a contract this time, they may never return. Both should have a better fourth quarter, but that third quarter is still going to sting.
Speaking of fourth quarters, I think Cricket will fare better than Metro. Everything seems to be falling into place for Cricket. They added some features to their plans, and even added a new $25 plan. Add that to their distribution in Wal-Mart and Target stores, among other big box retailers, and you have the recipe for holiday success.
Virgin Mobile is now officially part of Sprint Nextel. What Sprint plans to do with its second prepaid company I don’t know, but I bet you see a lot more youth targeting with Virgin.
And don’t forget Simple Mobile. They’re a new MVNO, and they operate on the T-Mobile network, something I don’t think I’ve seen before. They run tiered flat-rate services, cheaper even than T-Mobile’s Complete (though not with all the features). It’s worth keeping an eye on them. ]]>
Posted in Prepaid Podcast
How come you don’t mention that Metro’s ARPU actually rose in the 3rd Q compared to Leap’s decline or that Metro beat Q3 earnings estimates by 133% while Leap suffered a large than expected loss or that Metro posted a 30% increase in revenue and profit over Q2?
Do you realize that MetroPCS phones are sold at big box retailers as well? In fact, Metro phones have been sold at Walmart and Best Buy stores since 2007.
Metro offers even more in their 4 phones for $100 family plan that was released for the holidays.